Product Directory · Paint
Safecoat Paints & Primers
Product Overview
Safecoat’s top of the line paints are durable coatings that use some of the highest quality, most highly refined ingredients available, which eliminate the residual toxic chemicals found in typical paints. With our unique formulas, we eliminate the aromatic solvents, heavy metals and formaldehyde preservatives found in typical paints. The result is a non-polluting coating that also acts as a sealer to help reduce offgassing from the surface below.
Safecoat offers specialty primers for new wallboard, previously coated surfaces, and metal. Finish paints include Flat, Eggshell & Semigloss – both low and zero voc versions – a super durable Cabinet & Trim Enamel (Eggshell and Semigloss finishes) for high abuse areas, and an All Purpose Exterior Enamel. Safecoat paints can be tinted to virtually any color.
Safecoat DuroStain enhances fine wood with seven beautiful tones made with special earth-based pigments for superior vibrancy and clarity of color. Unlike most commercial stains, DuroStain contains no coal tar, aniline dyestuffs, gilsonite, waxes or aromatic solvents. (Stained surfaces should typically be sealed with a hard clear finish such as Safecoat Acrylacq or Safecoat Polyureseal BP, low toxicity replacements for high solvent content lacquer and polyurethane).
Approved by Subject Editors on August 12, 2004
Reviewed by PeterS
AFM strives to be an industry leader in low-VOC, low-toxin paints and finishes. Manufactured in Los Angeles and distributed widely, they are relatively 'local to the western states. It is not known what energy consumption and waste stream impacts occur during manufacture, comparable to other paint companies. In the current wolrd of paints, Safecoat stands above most others. Formulated specifically to minimize airbone byproducts, this paint is quite benign.
Reviewed by Miriam Landman
AFM's manufacturing plant is in Los Angeles, which is relatively close to the Bay Area (compared to many other paint manufacturers), so this reduces the transportation distance to ship it to our region. AFM also strives to minimize the lifecycle impacts of its manufacturing process, and simply by virtue of using less toxic ingredients, its products are more ecological (in terms of manufacturing inputs and releases): better for public health, as well as occupant health.
AFM's paints and finishes were formulated for chemically sensitive people. They are not only very low-odor and low-VOC (zero-VOC options are also available) but are also free of other toxic ingredients and they are made to cure in a way that seals in offgassing. AFM's products may be the most healthful in the marketplace. They do not currently have any third-party certification of their low-VOC claims. However, it should be noted that third-party certification is expensive, so small companies like this one are rarely able to pay to have their products go through the certification process. AFM feels that their products have gone far beyond the Green Seal certification standards. Green Seal standards mostly cover governmentally 'regulated VOCs,' which were originally regulated for their photochemically reactive contribution to smog, not their effects on indoor air quality. Some of the regulated VOCs are fairly benign for indoor use, while there are a number of non-regulated VOCs (and other ingredients used in conventional paints) that are highly toxic.
GreenHomeGuide Community Reviews
ca_george38
on June 29, 2005
We used AFM paints on our exterior siding, interior walls and interior trim. The exterior siding is a natural penetrating oil. It is quite thick, but easy to work with and can thinned with AFM thinner. I'm not a professional painter, but I think a pro would spray it on, we brushed and rolled it without much difficulty. It is holding up well.
We used interior primer, flat and semi-gloss on the interior walls. It was easy to roll, and there was no smell. I had a professional painter help on the interior walls and he liked the paint, and the results are great.
We used an wax oil combination on the trim and had a professional team do all the work. They had never used the product before, but really liked it. They were able to do the two coat job quickly , because there is only a 15 minute wait between coats. The finish added a real depth to the trim.
joseph
on September 08, 2004
I have used safecoat paints and found them to be a profession highquality product . I had no evident health effects that standard products can leave me experiencing.lots of color chioces.
Manufacturer Information
AFM - American Formulating & Manufacturing3251 Third Avenue
San Diego, CA 92103
Toll-free: 800-239-0321
Phone: 619-239-0321
Fax: 619-239-0565
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Phone: 415-454-0174
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AFM’s mission is to eliminate toxics to the greatest extent possible from paints, specialty coatings, cleaning products, stone and tile sealers, stains, and other building materials. We are dedicated to developing products that focus as much on human health as on performance. We have eliminated the use of hazardous or toxic materials, reduced offgassing to de minimis levels, and created formulations that prevent indoor air quality problems. Our products have a long history of safe use even by the chemically sensitive, and are LEED qualified where applicable.
Thus whether you are an architect specifying materials for a fifty story building or a parent decorating a baby’s room, AFM’s promise is the same: we strive to set the standard for the safest, most non-polluting products for your home, your health and the planet.
Today, we remain the only company to provide a complete range of chemically responsible building and maintenance products. This is all we do. Unlike other paint companies, we will never market a single “environmental” product while selling 1000 other toxic ones.
Health. Quality. Sustainability. Whether you are building or remodeling, ask for our paints, stains, wood finishes, sealers, cleaners and other building products.
GreenHomeGuide does not sell or resell any of the products listed on the site. We cannot be held liable for issues that arise from the use of these products.



